Multi-Product Showcase

The Multi-Product Showcase is a Campaign Landing Page format that allows advertisers to promote multiple ASINs on a page with branded videos and pictures. The MPS can be used to drive product sales of a group of ASINs or to create a branded landing page on Amazon. The MPS is built by Amazon Media Group designers and is designed to work on desktop, tablet, and phone.

Page structure

Multi-Product Showcase pages are constructed of standard Campaign Landing Page components: hero images and product lists. A Multi-Product Showcase consists of the following parts:

Multi-Product Showcase diagram

1. Hero Image
Each Multi-Product Showcase page must contain between one and three hero images, each optimized for desktop, phones, and tablets.

2. Linked Image (optional)
Each hero image may optionally contain up to two linked images.

3. Video Player (optional)
Each hero image may optionally contain one video player.

4. Tabs (optional)
A Multi-Product Showcase page may optionally contain up to five tabs to divide its content into different sections.

5. Product lists (up to 6)
Each Multi-Product Showcase must contain between one and six lists of products sold on Amazon. Each product list has an optional title.

Multi-Product Showcase Examples

Fitbit Alexa Skill

Fitbit Alexa Skill

A collection of products that integrate with Amazon’s Echo platform

See the page

Otterbox Mother's Day

Otterbox Mother's Day

A collection of products organized around a holiday

See the page

Prime Pantry

Prime Pantry

One advertiser’s products available via a new Amazon program

See the page

The Walking Dead

The Walking Dead

A limited-time page tied to a new TV season

See the page

Visine: For Your Viewing Pleasure

Visine: For Your Viewing Pleasure

Products organized around a campaign concept

See the page